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WMC Announces Back To Business Plan

posted on April 24, 2020

A Plan to Protect Lives, Livelihoods and Wisconsin’s Future.

Wisconsin is ready to get back to business. Much of the state’s economy has been shut down since March 25, when Gov. Tony Evers’ Safer at Home order went into effect. At the time, the governor took swift action to protect the lives of Wisconsinites. The time-frame was meant to cover two 14-day incubation periods to drastically slow the spread of COVID-19. With the governor’s initial Safer at Home order expiring at 8AM on April 24, it is now time to also protect livelihoods.

To do this, Wisconsin Manufacturers & Commerce (WMC) – the combined state chamber, manufacturers’ association and safety council – is releasing this plan to get Back to Business. It is designed to strategically open Wisconsin businesses based on a number of risk factors and offers employers a clear vision for when and how they can begin to operate, once again.

The Back to Business plan was developed with input from a diverse group of stakeholders, including those in business, government and the medical community. Additionally, it draws on best practices and recommendations from the Occupational Safety and Health Administration (OSHA) and the Centers for Disease Control (CDC).


Under the Back to Business plan, the Wisconsin Department of Health Services (DHS) would provide a simple-to-use form on their website based on the Back to Business model. To determine what steps are needed to reopen, a business would enter three things:

  • Company Name
  • Wisconsin County
  • NAICS Code

After submitting the form, the platform would automatically use four factors to determine the level of risk for that specific company:

  • Local Infection Rate in County of Operation
  • Population Density of County of Operation
  • Interactive Concentration (Based on NAICS Code Business Sector)
  • Health Care Capacity/Utilization in County of Operation

Companies would be given a risk factor of minimal, moderate or substantial based on an in-depth analysis of more than 300 NAICS codes and various data points from public health sources.

The higher the risk, the more precautions businesses would be required to take to avoid further spread of COVID-19. Precautions can include, but are not limited to social distancing among employees and customers, operating at reduced capacity, increasing use of personal protective equipment (PPE) and stepping up cleaning procedures.

This plan calls for Wisconsin to get Back to Business on Monday, May 4 under the guidelines proposed.

This will give businesses time to recall furloughed employees, contact suppliers and take other necessary steps to open their doors. It will also give DHS and other government agencies time to build, test and launch the portal necessary for businesses to determine their risk level. With the health of Wisconsin’s residents and economy in mind, a bipartisan approach to implement this plan could get the state back on the road to recovery.

Now is the time to protect lives, livelihoods and Wisconsin’s future. Let’s get Back to Business.

Download the materials here:

      >  Back to Business Plan Outline
      >  Back to Business Plan Presentation Slides / Platform Explanation

For the full news release, click here.

WMC COVID-19 Update: WMC’s Back to Business Plan Webinar
Wisconsin Manufacturers & Commerce (WMC), its trade association partners and local chambers invite you to a business coalition update call. The webinar will feature WMC Executive Vice President of Government Relations Scott Manley, who willl provide a briefing on the organization’s recently released Back to Business plan. Additionally, the call will feature experts from Aon Risk Solutions who will discuss best practices for restarting your business while keeping safety and health of your employees top of mind. (Wednesday, April 29 at 10:00AM)
Click here to register